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Browsing by Author

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    • Inferring Market Structure from Customer Response to Competing and Complementary Products 
      Elrod, Terry; Russell, Gary J.; Shocker, Allan D.; Andrews, Rick L.; Bacon, Lynd; Bayus, Barry L.; Carroll, J. Douglas; Johnson, Richard M.; Kamakura, Wagner A.; Lenk, Peter J.; Mazanec, Josef A.; Rao, Vithala R.; Shankar, Venkatesh (Kluwer Academic Publishers; Springer Science+Business Media, 2002-08)
      PDF file (81.1KB)

    • Modeling Methods for Discrete Choice Analysis 
      McFadden, Daniel L.; Abe, Makoto; Bolduc, Denis; Böckenholt, Ulf; Ben-Akiva, Moshe; Gopinath, Dinesh; Morikawa, Takayuki; Ramaswamy, Venkatram; Rao, Vithala R.; Revelt, David; Steinberg, Dan (Kluwer Academic Publishers; Springer Science+Business Media, 1997-07)
      PDF file (115.6KB)