English on Korean television

Abstract

This study discusses verbal humor in entertainment media and examines polarizing representations of English on Korean television. English is a source of stress as well as a medium of humor. Language anxiety about English speaking skills is frequently focalized and viewed as a personal challenge by Korean celebrities, but they often transform their linguistic ‘complex’ into humorous talk. This study argues that using English, possibly the most revered and yet the most feared language in Korea, in humor is sociolinguistically significant, embodying attitudinal, emotional, and experiential ambivalence about English in globalization‐minded contemporary Korea. The findings of the study suggest that generation‐conscious ageism regarding English proficiency typically characterizes senior citizens as sociolinguistically underperforming, which sometimes forces them to be in a vulnerable position both in familial and social contexts. Increasing use of English on Korean television divides bilingual viewers and monolingual viewers and whether one can be entertained and humored by television programs may become another English‐related stratification variable in Korea.