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Race and Rating on Sharing Economy Platforms: The Effect of Race Similarity and Reputation on Trust and Booking Intention in Airbnb

dc.contributor.authorYe, Teng
dc.contributor.authorAlahmad, Rasha
dc.contributor.authorPierce, Casey
dc.contributor.authorRobert, Lionel + Jr
dc.date.accessioned2017-09-21T18:58:34Z
dc.date.available2017-09-21T18:58:34Z
dc.date.issued2017-09-21
dc.identifier.citationYe T., Pierce, C., Alahmad, R., Robert, L. P. (2017). Race and Rating on Sharing Economy Platforms: The Effect of Race Similarity and Reputation on Trust and Booking Intention in Airbnb, Proceedings of the 38th International Conference on Information Systems (ICIS 2017), Dec 10-13, Seoul, Koreaen_US
dc.identifier.urihttps://hdl.handle.net/2027.42/138125
dc.identifier.urihttp://aisel.aisnet.org/icis2017/Peer-to-Peer/Presentations/4/
dc.description.abstractStories about the “sharing economy” are increasingly making the headlines in the media and research. While the sharing economy is booming and attractive, research has found evidence of racial discrimination on these sharing economy platforms. To begin to address this issue, this research in-progress paper proposes a theoretical model to examine the effects of racial similarity and ratings on an accommodation-sharing platform, Airbnb. We also propose a 2 (the racial origins of the guest and host are the same vs. different) × 2 (high vs. low reputation) between-subjects experiment to test the model. Then, we discuss the implementation of the experiment followed by a brief discussion of the study’s potential theoretical contributions.en_US
dc.language.isoen_USen_US
dc.publisherAISen_US
dc.subjectsharing economyen_US
dc.subjectracial discriminationen_US
dc.subjectAirbnben_US
dc.subjectReputation systemsen_US
dc.subjectRacial biasen_US
dc.subjectdigital platformsen_US
dc.subjectplatform companyen_US
dc.subjectsharing economy platformsen_US
dc.subjecttrusten_US
dc.subjectsimilarity-attraction theoryen_US
dc.subjectcollaborative consumptionen_US
dc.subjectthird-party platformen_US
dc.subjectpeer-to-peer economy systemsen_US
dc.subjectRace Similarity and Trusten_US
dc.subjectTrust in Airbnben_US
dc.subjectPerceived Risken_US
dc.subjectbooking intentionen_US
dc.subjectRacial similarityen_US
dc.subjectecommerceen_US
dc.subjectBooking Intentionen_US
dc.subjectreputationen_US
dc.subjectAirbnb Hosten_US
dc.subjectracial discrimination and Airbnben_US
dc.subjectdiscrimination and Airbnben_US
dc.subjectdiscrimination and sharing economyen_US
dc.titleRace and Rating on Sharing Economy Platforms: The Effect of Race Similarity and Reputation on Trust and Booking Intention in Airbnben_US
dc.typeArticleen_US
dc.subject.hlbsecondlevelInformation and Library Science
dc.subject.hlbtoplevelSocial Sciences
dc.description.peerreviewedPeer Revieweden_US
dc.contributor.affiliationumInformation, School ofen_US
dc.contributor.affiliationumcampusAnn Arboren_US
dc.description.bitstreamurlhttps://deepblue.lib.umich.edu/bitstream/2027.42/138125/1/Teng et al. 2017 (ICIS 2017).pdf
dc.identifier.sourceProceedings of the 38th International Conference on Information Systems (ICIS 2017)en_US
dc.identifier.orcid0000-0002-1410-2601en_US
dc.identifier.name-orcidRobert, Lionel P.; 0000-0002-1410-2601en_US
dc.owningcollnameInformation, School of (SI)


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