Now showing items 1-10 of 14
Statistical Analysis of Choice Experiments and Surveys
(Kluwer Academic Publishers; Springer Science + Business Media, Inc., 2005-12)
Measures of households' past behavior, their expectations with respect to future events and contingencies, and their intentions with respect to future behavior are frequently collected using household surveys. These questions ...
Inferring Market Structure from Customer Response to Competing and Complementary Products
(Kluwer Academic Publishers; Springer Science+Business Media, 2002-08)
We consider customer influences on market structure, arguing that market structure should explain the extent to which any given set of market offerings are substitutes or complements. We describe recent additions to the ...
Market Segment Derivation and Profiling Via a Finite Mixture Model Framework
(Kluwer Academic Publishers; Springer Science+Business Media, 2002-02)
The Marketing literature has shown how difficult it is to profile market segments derived with finite mixture models, especially using traditional descriptor variables (e.g., demographics). Such profiling is critical for ...
Choice Models and Customer Relationship Management
(Kluwer Academic Publishers; Springer Science + Business Media, Inc., 2005-12)
Customer relationship management (CRM) typically involves tracking individual customer behavior over time, and using this knowledge to configure solutions precisely tailored to the customers' and vendors' needs. In the ...
Progresses in Life Cycle Impact Assessment within the UNEP/SETAC Life Cycle Initiative
(Ecomed; Springer Science+Business Media, 2005-11)
Life Cycle Approaches for Green Investment - 26th LCA Swiss Discussion Forum
(Ecomed; Springer Science+Business Media, 2005-11)
Economics, Psychology, and Social Dynamics of Consumer Bidding in Auctions
(Kluwer Academic Publishers; Springer Science + Business Media, Inc., 2005-12)
With increasing numbers of consumers in auction marketplaces, we highlight some recent approaches that bring additional economic, social, and psychological factors to bear on existing economic theory to better understand ...
Cognition, Persuasion and Decision Making in Older Consumers
(Kluwer Academic Publishers; Springer Science + Business Media, Inc., 2005-12)
Older adults constitute a rapidly growing demographic segment, but relatively little is known about them within consumer contexts: how they process information, respond to persuasive messages, and make decisions. We discuss ...
Adjusting Choice Models to Better Predict Market Behavior
(Kluwer Academic Publishers; Springer Science + Business Media, Inc., 2005-12)
The emergence of Bayesian methodology has facilitated respondent-level conjoint models, and deriving utilities from choice experiments has become very popular among those modeling product line decisions or new product ...
Dose-Response Modeling for Life Cycle Impact Assessment - Findings of the Portland Review Workshop
(Ecomed; Springer Science+Business Media, 2006-03)