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Analysis of the B Corporation Small and Medium-Sized Enterprise Pipeline
dc.contributor.authorFox, Elana
dc.contributor.authorIlardi, Michael
dc.contributor.advisorArvai, Joe
dc.date.accessioned2019-04-26T17:09:25Z
dc.date.availableNO_RESTRICTIONen_US
dc.date.available2019-04-26T17:09:25Z
dc.date.issued2019-04
dc.date.submitted2019-04
dc.identifier.urihttps://hdl.handle.net/2027.42/148819
dc.description.abstractYear-Long Engagement (Mar 2017 - Feb 2018) 1. WHO: Overview of B Corp Community and Pipeline (Mar-May 2017) a. Objective: Quantitatively analyze the the B Corps network and pipeline to understand current trends and demographic breakdowns 2. WHY: Community Motivations and Interests (Sept-Nov 2017) a. Objective: Qualitatively analyze the B Corps network and investigate business motivations and interests behind key trends analyzed in Phase 1 3. HOW: Priority Implementation Strategy for Growth (Nov 2017-Feb 2018) a. Objective: Aggregate learnings from Phases 1&2 and develop a priorities matrix and an actionable strategy for B Lab to pursue to maximize B Corps network growthen_US
dc.language.isoen_USen_US
dc.subjectsustainable enterpriseen_US
dc.subjectbusinessen_US
dc.titleAnalysis of the B Corporation Small and Medium-Sized Enterprise Pipelineen_US
dc.typePracticumen_US
dc.typeThesisen_US
dc.description.thesisdegreenameMaster of Science (MS)en_US
dc.description.thesisdegreedisciplineSchool for Environment and Sustainabilityen_US
dc.description.thesisdegreegrantorUniversity of Michiganen_US
dc.contributor.committeememberna, na
dc.identifier.uniqnameelanafoxen_US
dc.identifier.uniqnamemjilardien_US
dc.description.bitstreamurlhttps://deepblue.lib.umich.edu/bitstream/2027.42/148819/1/Fox,Ilardi_Elana,Michael_Practicum.pdf
dc.owningcollnameDissertations and Theses (Ph.D. and Master's)


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