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Quantifying Perception-Based Attributes in Design: A Case Study on the Perceived Environmental Friendliness of Vehicle Silhouettes.
(2010)
Design optimization problems have traditionally used engineering functionality attributes to inform the design of products and systems. However, the quantification and inclusion of subjective attributes has become a necessary ...
Design Heuristics.
(2010)
This thesis describes research carried to investigate the evidence of design heuristics and
their role in the design ideation process. Design heuristics are guidelines that help the
designer to consider areas of possible ...