Importance, elicitation order, and expectancy x value
dc.contributor.author | Ryan, Michael J. | en_US |
dc.contributor.author | Holbrook, Morris B. | en_US |
dc.date.accessioned | 2006-04-07T17:48:46Z | |
dc.date.available | 2006-04-07T17:48:46Z | |
dc.date.issued | 1982-09 | en_US |
dc.identifier.citation | Ryan, Michael J., Holbrook, Morris B. (1982/09)."Importance, elicitation order, and expectancy x value." Journal of Business Research 10(3): 309-317. <http://hdl.handle.net/2027.42/23880> | en_US |
dc.identifier.uri | http://www.sciencedirect.com/science/article/B6V7S-45K1J90-75/2/7f663ab4f4a2ac816553a1a59d319ac7 | en_US |
dc.identifier.uri | https://hdl.handle.net/2027.42/23880 | |
dc.description.abstract | Considerable confusion surrounds the role of importance in multiattribute attitude models. The present study tests a theoretical proposition as to how attribute importance is manifested in the expectancy-value formulation. Though not unequivocal, the results suggest that order of elicitation may be more valid than structured ratings as an indicant of attribute importance. | en_US |
dc.format.extent | 592931 bytes | |
dc.format.extent | 3118 bytes | |
dc.format.mimetype | application/pdf | |
dc.format.mimetype | text/plain | |
dc.language.iso | en_US | |
dc.publisher | Elsevier | en_US |
dc.title | Importance, elicitation order, and expectancy x value | en_US |
dc.type | Article | en_US |
dc.rights.robots | IndexNoFollow | en_US |
dc.subject.hlbsecondlevel | Economics | en_US |
dc.subject.hlbtoplevel | Business | en_US |
dc.description.peerreviewed | Peer Reviewed | en_US |
dc.contributor.affiliationum | The University of Michigan, Ann Arbor, MI 48109, USA | en_US |
dc.contributor.affiliationother | Columbia University, USA | en_US |
dc.description.bitstreamurl | http://deepblue.lib.umich.edu/bitstream/2027.42/23880/1/0000119.pdf | en_US |
dc.identifier.doi | http://dx.doi.org/10.1016/0148-2963(82)90036-4 | en_US |
dc.identifier.source | Journal of Business Research | en_US |
dc.owningcollname | Interdisciplinary and Peer-Reviewed |
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