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Commentary on ‘entry into new market segments in mature industries: endogenous and exogenous segmentation in the U.S. brewing industry’ by A. Swaminathan
dc.contributor.authorMitchell, Willen_US
dc.date.accessioned2006-04-19T13:42:08Z
dc.date.available2006-04-19T13:42:08Z
dc.date.issued1998-04en_US
dc.identifier.citationMitchell, Will (1998)."Commentary on ‘entry into new market segments in mature industries: endogenous and exogenous segmentation in the U.S. brewing industry’ by A. Swaminathan." Strategic Management Journal 19(4): 405-411. <http://hdl.handle.net/2027.42/34608>en_US
dc.identifier.issn0143-2095en_US
dc.identifier.issn1097-0266en_US
dc.identifier.urihttps://hdl.handle.net/2027.42/34608
dc.description.abstractNo Abstracten_US
dc.format.extent41905 bytes
dc.format.extent3118 bytes
dc.format.mimetypeapplication/pdf
dc.format.mimetypetext/plain
dc.language.isoen_US
dc.publisherJohn Wiley & Sons, Ltd.en_US
dc.subject.otherBusiness, Finance & Managementen_US
dc.titleCommentary on ‘entry into new market segments in mature industries: endogenous and exogenous segmentation in the U.S. brewing industry’ by A. Swaminathanen_US
dc.typeArticleen_US
dc.rights.robotsIndexNoFollowen_US
dc.subject.hlbsecondlevelBusiness (General)en_US
dc.subject.hlbsecondlevelEconomicsen_US
dc.subject.hlbsecondlevelManagementen_US
dc.subject.hlbsecondlevelUrban Planningen_US
dc.subject.hlbtoplevelBusinessen_US
dc.subject.hlbtoplevelSocial Sciencesen_US
dc.description.peerreviewedPeer Revieweden_US
dc.contributor.affiliationumUniversity of Michigan Business School, Ann Arbor, Michigan, U.S.A. ; University of Michigan Business School, 701 Tappan St., Ann Arbor, MI 48109-1237, U.S.A.en_US
dc.description.bitstreamurlhttp://deepblue.lib.umich.edu/bitstream/2027.42/34608/1/986_ftp.pdfen_US
dc.identifier.doihttp://dx.doi.org/10.1002/(SICI)1097-0266(199804)19:4<405::AID-SMJ986>3.0.CO;2-7en_US
dc.identifier.sourceStrategic Management Journalen_US
dc.owningcollnameInterdisciplinary and Peer-Reviewed


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