Citation
In This Issue: Every Seven Years p. 3 - Text and pictures about ten business school professors and the projects, research and writing they did during their sabbatical leaves. ; What's the Problem? p. 9 - The Center for Programmed Learning for Business has analyzed and assisted in the initial steps of programming over 2,000 problems in five years. We bring you the story of the Center and information about the various workshops it runs to help business use programmed learning effectively. ; "Macho" is the Word for It p. 13 - by Kipp Farrell, B.B.A. '67 An enterprising and attractive young business school graduate set off last summer with her husband to go around the world on a motorcycle. Here she writes about some of their experiences in Latin America. ; An Inquiry Into Ethics p. 14 - Marketing Professor Merle Crawford sent a questionnaire to businessmen asking how they would react to various possibly unethical situations. We report on some of the responses to that questionnaire, both by businessmen and business students. We'd like to hear your opinions. ; Management and Machiavelli p. 18 - Reviewed by David L. Lewis Does the behavior of modern business firms parallel the behavior of nations of the past? Is there a similarity between Richard the Lion Hearted and any modern day businessman? Englishman Antony Jay thinks so, and his imaginative book on the subject is reviewed by Professor of Business History David L. Lewis. ; Among Ourselves p. 21 - An informal collection of items, including facts about faculty, news of alumni and of the school, and assorted other information, opinion or comment that we think will interest you. ; About the Cover - C. James Pilcher, Professor of Finance at the Michigan Business School, is pictured standing in front of the Peace Palace in the Hague. Dr. Pilcher lived in Holland during his sabbatical leave last fall. For more about him and other professors on sabbatical, see page 3. Cover photo by Ton Janssen. <http://hdl.handle.net/2027.42/50692>
Publisher
Graduate School of Business Administration, University of Michigan
Description
Electronic reproduction; Ann Arbor Michigan; Michigan Copy Center; 2004
File Modified 2007-04, bookmarks 2007-04.
Scan of original print copy. Scanned at 400dpi, no compression, using Xerox DocuImage 665 scanner.