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The Meaning and Meaningfulness of Corporate Social Initiatives
dc.contributor.authorHess, Daviden_US
dc.contributor.authorWarren, Danielle E.en_US
dc.date.accessioned2010-06-01T20:00:20Z
dc.date.available2010-06-01T20:00:20Z
dc.date.issued2008-06en_US
dc.identifier.citationHESS, DAVID; WARREN, DANIELLE E. (2008). "The Meaning and Meaningfulness of Corporate Social Initiatives." Business and Society Review 113(2): 163-197. <http://hdl.handle.net/2027.42/73133>en_US
dc.identifier.issn0045-3609en_US
dc.identifier.issn1467-8594en_US
dc.identifier.urihttps://hdl.handle.net/2027.42/73133
dc.description.abstractIn response to pressures to be more “socially responsible,” corporations are becoming more active in global communities through direct involvement in social initiatives. Critics, however, question the sincerity of these activities and argue that firms are simply attempting to stave off stakeholder pressures without providing a corresponding benefit to society. By drawing on institutional theory and resource dependence theory, we consider what factors influence the adoption of a “meaningful” social initiative—an initiative that is sustainable and has the potential for a significant positive impact on society—as opposed to a symbolic initiative. In addition, we raise the question of how social initiatives—both meaningful and symbolic—participate in the “institutional war” over the meaning of corporate social responsibility.en_US
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dc.format.extent3109 bytes
dc.format.mimetypeapplication/pdf
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dc.publisherBlackwell Publishing Incen_US
dc.rights© 2008 Center for Business Ethics at Bentley Collegeen_US
dc.titleThe Meaning and Meaningfulness of Corporate Social Initiativesen_US
dc.typeArticleen_US
dc.subject.hlbsecondlevelEconomicsen_US
dc.subject.hlbtoplevelBusinessen_US
dc.description.peerreviewedPeer Revieweden_US
dc.contributor.affiliationumRoss School of Business, University of Michigan, Ann Arbor, Michiganen_US
dc.contributor.affiliationotherRutgers Business School, Newark and New Brunswick, Newark New Jerseyen_US
dc.description.bitstreamurlhttp://deepblue.lib.umich.edu/bitstream/2027.42/73133/1/j.1467-8594.2008.00317.x.pdf
dc.identifier.doi10.1111/j.1467-8594.2008.00317.xen_US
dc.identifier.sourceBusiness and Society Reviewen_US
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