Adult awareness of a youth-focused anti-tobacco campaign: does having children matter?
dc.contributor.author | Delva, Jorge | |
dc.contributor.author | Dietz, Noella | |
dc.contributor.author | Perron, Brian | |
dc.contributor.author | Sanchez, Ninive | |
dc.contributor.author | Woolley, Michael E. | |
dc.date.accessioned | 2010-10-06T23:51:04Z | |
dc.date.available | 2010-10-06T23:51:04Z | |
dc.date.issued | 2009 | |
dc.identifier.citation | Substance Use & Misuse, vol. 44, no. 6, 2009, pp. 763-774 <http://hdl.handle.net/2027.42/78088> | en_US |
dc.identifier.issn | 1082-6084 | |
dc.identifier.uri | https://hdl.handle.net/2027.42/78088 | |
dc.description.abstract | Data from a survey of tobacco use conducted in 2001 was used to examine if Florida’s youth-focused anti-tobacco media campaign, which focused on cigarette smoking, reached adults. The majority of the sample was white (87%), high school or college edu- cated (85%), and over half with children (56%). Differences in awareness and intentions to quit among adult smokers with and without children were examined. About 50% of adults were aware of the campaign and the awareness of the tobacco industry manipula- tion theme was associated with intentions to quit, independent of having children. These findings provide evidence that youth-targeted anti-tobacco media campaigns can reach adults; however, to change the behavior of adults who smoke, it may not be appropriate to have a “one-size-fits-all” program. The study’s limitations are noted. | en_US |
dc.format.extent | 163493 bytes | |
dc.format.mimetype | application/pdf | |
dc.language.iso | en_US | en_US |
dc.publisher | Informa Healthcare USA, Inc. | en_US |
dc.title | Adult awareness of a youth-focused anti-tobacco campaign: does having children matter? | en_US |
dc.type | Article | en_US |
dc.subject.hlbsecondlevel | Social Work | |
dc.subject.hlbtoplevel | Social Sciences | |
dc.description.peerreviewed | Peer Reviewed | en_US |
dc.contributor.affiliationumcampus | Ann Arbor | en_US |
dc.identifier.pmid | 19444720 | en_US |
dc.description.bitstreamurl | http://deepblue.lib.umich.edu/bitstream/2027.42/78088/1/adultawareness.pdf | |
dc.identifier.source | Substance Use & Misuse | en_US |
dc.owningcollname | Social Work, School of (SSW) |
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