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A comparison of generalized multinomial logit (GMNL) and latent class approaches to studying consumer heterogeneity with some extensions of the GMNL model by Peter J. Lenk
dc.contributor.authorLenk, Peter J.en_US
dc.date.accessioned2012-01-05T22:05:07Z
dc.date.available2013-01-02T16:31:50Zen_US
dc.date.issued2011-11en_US
dc.identifier.citationLenk, Peter (2011). "A comparison of generalized multinomial logit (GMNL) and latent class approaches to studying consumer heterogeneity with some extensions of the GMNL model by Peter J. Lenk." Applied Stochastic Models in Business and Industry 27(6): 580-583. <http://hdl.handle.net/2027.42/89466>en_US
dc.identifier.issn1524-1904en_US
dc.identifier.issn1526-4025en_US
dc.identifier.urihttps://hdl.handle.net/2027.42/89466
dc.publisherJohn Wiley & Sons, Ltden_US
dc.titleA comparison of generalized multinomial logit (GMNL) and latent class approaches to studying consumer heterogeneity with some extensions of the GMNL model by Peter J. Lenken_US
dc.typeArticleen_US
dc.rights.robotsIndexNoFollowen_US
dc.subject.hlbsecondlevelMathematicsen_US
dc.subject.hlbsecondlevelStatistics and Numeric Dataen_US
dc.subject.hlbtoplevelScienceen_US
dc.subject.hlbtoplevelSocial Sciencesen_US
dc.description.peerreviewedPeer Revieweden_US
dc.description.bitstreamurlhttp://deepblue.lib.umich.edu/bitstream/2027.42/89466/1/asmb941.pdf
dc.identifier.doi10.1002/asmb.941en_US
dc.identifier.sourceApplied Stochastic Models in Business and Industryen_US
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dc.identifier.citedreferenceMcFadden D. Conditional logit analysis of quantitative choice behavior, In Frontiers in Econometrics, Vol.  105–142, Zarembka P (ed), Academic Press, New York, 1974.en_US
dc.identifier.citedreferenceLenk P, DeSarbo W, Green P, Young M. Hierarchical Bayes Conjoint Analysis: Recovery of Partworth Heterogeneity from Reduced Experimental Designs. Marketing Science 1996 15 ( 2 ): 173 – 191.en_US
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dc.identifier.citedreferenceLenk P, DeSarbo W. Bayesian Inference for Finite Mixtures of Generalized Linear Models with Random Effects. Psychometrika 2000 65 ( 1 ): 93 – 119.en_US
dc.identifier.citedreferenceGlibride T, Lenk P. Posterior Predictive Model Checking: An Application to Multivariate Normal Heterogeneity. Journal of Marketing Research 2010 47 ( 5 ): 896 – 909.en_US
dc.identifier.citedreferenceAllenby G, Lenk P. Modeling Household Purchase Behavior with Logistic Normal Regression. Journal of the American Statistical Association 1994 83 ( 428 ): 1218 – 1231.en_US
dc.owningcollnameInterdisciplinary and Peer-Reviewed


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