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All the Information You Need! Using Your Library’s Annual Report to Market Library Services
dc.contributor.authorSeeman, Corey
dc.date.accessioned2012-10-24T17:56:28Z
dc.date.available2012-10-24T17:56:28Z
dc.date.issued2012-10-26
dc.identifier.urihttps://hdl.handle.net/2027.42/94187
dc.descriptionPresentation at the 38th Annual Conference of the Academic Library Association of Ohio - Wilmington, Ohio - Friday October 26, 2012en_US
dc.description.abstractThe library annual report can be a powerful tool in showcasing its impact on campus. Even modest annual reports can be an important element in a library’s marketing program. This presentation will show how we have grown the Kresge Business Administration Library’s annual report over the past five years and how it demonstrates ROI (Return on Investment) for the library to our Deans and Provosts.en_US
dc.language.isoen_USen_US
dc.subjectLibrariesen_US
dc.subjectMarketingen_US
dc.subjectAnnual Reportsen_US
dc.subjectReportsen_US
dc.titleAll the Information You Need! Using Your Library’s Annual Report to Market Library Servicesen_US
dc.typePresentationen_US
dc.subject.hlbsecondlevelEconomicsen_US
dc.subject.hlbtoplevelBusinessen_US
dc.contributor.affiliationumKresge Business Administration Libraryen_US
dc.contributor.affiliationumcampusAnn Arboren_US
dc.description.bitstreamurlhttp://deepblue.lib.umich.edu/bitstream/2027.42/94187/1/Seeman_AnnualReport_ALAO2012.ppt
dc.description.bitstreamurlhttp://deepblue.lib.umich.edu/bitstream/2027.42/94187/2/Seeman_AnnualReport_ALAO2012.pdf
dc.owningcollnameBusiness, Stephen M. Ross School of, Kresge Business Library - Papers & Presentation Series


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