Now showing items 31-40 of 77
Customer satisfaction and price tolerance
(Kluwer Academic Publishers; Springer Science+Business Media, 1996-07)
This study investigates the association between customer satisfaction and willingness-to-pay or price tolerance. The goal is not only to determine whether the association between customer satisfaction and price tolerance ...
Choice Models and Customer Relationship Management
(Kluwer Academic Publishers; Springer Science + Business Media, Inc., 2005-12)
Customer relationship management (CRM) typically involves tracking individual customer behavior over time, and using this knowledge to configure solutions precisely tailored to the customers' and vendors' needs. In the ...
A spatial interaction model for deriving joint space maps of bundle compositions and market segments from pick-any/J data: An application to new product options
(Kluwer Academic Publishers; Springer Science+Business Media, 1996-03)
We propose an approach for deriving joint space maps of bundle compositions and market segments from three-way (e.g., consumers x product options/benefits/features x usage situations/scenarios/time periods) pick-any/J data. ...
Progresses in Life Cycle Impact Assessment within the UNEP/SETAC Life Cycle Initiative
(Ecomed; Springer Science+Business Media, 2005-11)
Latent class metric conjoint analysis
(Kluwer Academic Publishers; Springer Science+Business Media, 1992-07)
A latent class methodology for conjoint analysis is proposed, which simultaneously estimates market segment membership and part-worth utilities for each derived market segment using mixtures of multivariate conditional ...
Life Cycle Approaches for Green Investment - 26th LCA Swiss Discussion Forum
(Ecomed; Springer Science+Business Media, 2005-11)
Economics, Psychology, and Social Dynamics of Consumer Bidding in Auctions
(Kluwer Academic Publishers; Springer Science + Business Media, Inc., 2005-12)
With increasing numbers of consumers in auction marketplaces, we highlight some recent approaches that bring additional economic, social, and psychological factors to bear on existing economic theory to better understand ...
Discrete and Continuous Representations of Unobserved Heterogeneity in Choice Modeling
(Kluwer Academic Publishers; Springer Science+Business Media, 1999-08)
We attempt to provide insights into how heterogeneity has been and can be addressed in choice modeling. In doing so, we deal with three topics: Models of heterogeneity, Methods of estimation and Substantive issues. In ...