A Call for Sustainable Development
dc.contributor.author | Gladwin, Thomas N. | |
dc.date.accessioned | 2007-07-19T19:20:36Z | |
dc.date.available | 2007-07-19T19:20:36Z | |
dc.date.issued | 2002 | |
dc.identifier.uri | https://hdl.handle.net/2027.42/55283 | |
dc.description | EDITOR'S INTRODUCTION | In this passionate plea, Thomas N. Gladwin, the Max McGraw Professor of Sustainable Enterprise at the University of Michigan, argues that there is a long-term, multi-level strategic challenge that business leaders must meet head-on to save us from a grim future. Socially responsible businesspeople need to ask tough questions about their activities. Can they measure their ecological and social footprints? Do their customers really need their products? And are they creating genuine value for society? Problems occur when business and strategy become detached from the biosphere, the world community and rules of "right" conduct. | en_US |
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dc.language.iso | en_US | en_US |
dc.title | A Call for Sustainable Development | en_US |
dc.type | Article; Learning Object | en_US |
dc.subject.hlbsecondlevel | Natural Resources and Environment | |
dc.subject.hlbtoplevel | Science | |
dc.contributor.affiliationum | Natural Resources & Environment, School of | en_US |
dc.contributor.affiliationum | Business Administration, Ross School of | en_US |
dc.contributor.affiliationumcampus | Ann Arbor | en_US |
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dc.owningcollname | Open Educational Resources |
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